Open recipe book titled 'Korean Food Recipe'

Korean Food Cartoon Recipe Series

Korean Cultural Centre Canada (KCCC)
& Embassy of the Republic of Korea to Canada

Project Type

Freelance work

Brand Name

Embassy of the republic of Korea to Canada

Service

Illustration, layout Design, Printing, banner design

Tools

Illustrator, Procreate, Photoshop, InDesign

The Challenge

I illustrated 16 cartoon-style Korean recipes, shared biweekly on KCCC’swebsite and social media. The purpose of this project was promoting Korean culture in Canada and approach to them in friendly way. Communicated with customers frequantly to discuss the 10pages story. Also, after complite whole series, I had to These visuals made the recipes engaging and accessible. I also compiled the artwork into a 50+ page recipebooklet, managing the layout, production, and printing for a high-quality result.

The Solution

I created a detailed storyboard, communicated closely with the client, and revised the work through active feedback. My focus was not only on drawing appealing illustrations but also on making each step easy to follow for Canadian readers. I aimed to show the cooking process clearly so anyone could understand the recipes at a glance.

Open recipe book titled 'Korean Food Recipe'

Final Outcome

Through this project, I learned how to build an effective layout for a booklet with more than fifty pages and how to prepare files for professional printing. I gained experience working with a print shop, organizing the booklet format, submitting files correctly, and completing proof checks before producing over one hundred copies. This process helped me grow both as a designer and as a communicator.

Step-by-step illustrated Korean cooking guide for making Gimbap and Japchae, showing ingredients, preparation steps, cooking instructions, and final dishes with text and drawings.